UI/UX-ESPN College Football App
The Challenge College football fans currently face a fragmented mobile experience. The existing ESPN app suffers from information overload, slow load times, and complex navigation, making it difficult for users to access "in-the-moment" stats and rankings.
The Goal To design a streamlined, dedicated mobile experience that prioritizes speed, personalization, and accessibility, allowing fans to access crucial game data without the noise of general sports coverage.
Be able to understand the pain point of users though conducting user interviews (qualitative research)
Methodology
“I just want to get the crucial info quickly”
Persona
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
